Campaign Results — Jazeem Dilshan | Performance Marketer
Campaign Results · Meta Ads

Real campaigns.
Real results.

These campaign results were planned, launched, optimized and scaled by me across automotive, real estate and workspace — every number below is pulled straight from Ads Manager, not rounded up for effect.

Automotive · Cost Per Lead
₹105.95
After creative & targeting iteration
₹15.47
Overall Performance

Numbers I can defend in any interview.

Verified from campaign exports across three ad accounts. No inflated figures, no vanity metrics — these campaign results are the same ones I'd walk you through live in Ads Manager if you asked.

0
Lowest cost per lead
Real Estate · Meta
0
Automotive leads generated
NEXA · 7 campaigns
0
Workspace conversations
Coworking · Kochi
0+
Leads tracked per month via a CRM I built
Real Estate · All Channels
0+
Total ad impressions
All Accounts
0%
Cost per lead reduction, automotive
₹105.95 → ₹15.47
Campaign Gallery

Real campaign results, straight from Ads Manager.

Click any screenshot to view it full size. Personal data cropped, performance data untouched.

Meta Ads Manager campaign results — Better Homes 2BHK rental, ₹13.53 cost per lead ⤢ View proof
Real EstateLead GenerationWhatsApp Leads

Better Homes Kochi — 2BHK Rental

Cost / Lead₹13.53
Leads36 conversations
Spend₹487.21
Impressions9,163

Family real estate business. I run the full funnel — targeting, creative, landing and a CRM tracking 450+ monthly leads across Meta, OLX and referrals through to closure.

Ads Manager — apartment rental campaign, ₹18.06 cost per lead ⤢ View proof
Real EstateMarketplace Boost

Apartment Rental Campaign

Cost / Lead₹18.06
Leads15 conversations
Spend₹270.89
Impressions40,124

Marketplace listing boosted into a messaging campaign — high reach at minimal spend for a single property listing.

Ads Manager — NEXA automotive campaigns, cost per lead reduced to ₹15.47 ⤢ View proof
AutomotiveLead GenerationOptimization

NEXA Sales Lead Gen

Best Cost / Lead₹15.47
Total Leads62 conversations
Starting CPL₹105.95
Impressions84,896

Independent, self-managed budget for a NEXA salesperson. Seven campaigns of creative and audience iteration cut cost per lead by 85% — from ₹105.95 down to ₹15.47.

Ads Manager — coworking space campaigns, 67 messaging conversations ⤢ View proof
WorkspaceLead QualitySelf-Funded

Coworking Space, Kochi

Volume Phase CPL₹37.00
Conversations67 total
Spend₹4,660
Impressions39,242

First creative hid pricing — cheap leads, wrong budgets. I rebuilt it around upfront pricing: cost per lead rose by design, but every inquiry after that was pre-qualified on budget.

Ads Manager — Onam festive automotive campaign, ₹15.47 cost per lead ⤢ View proof
AutomotiveFestive Campaign

Kuttiyadi Onam Campaign

Cost / Lead₹15.47
Leads35 conversations
Spend₹541.58
Reach27,281

The payoff campaign — everything learned across six earlier NEXA tests applied to a festive push. Best cost per lead on the account, at scale.

Optimization

Same account. Same budget scale.
85% cheaper leads.

Before · May 2026
₹105.95
per messaging conversation
Sale engagement campaign
After · July 2026
₹15.47
per messaging conversation
Kuttiyadi Onam campaign

What changed: audience narrowing, creative rebuilt around a price-hike urgency angle, and budget shifted to the formats that produced conversations — not clicks.

Cost Per Lead · By Campaign

Every rupee, accounted for.

Lower is better. All figures are per messaging conversation, from campaign exports.

Better Homes — 2BHK Rental₹13.53
NEXA — Kuttiyadi Onam₹15.47
Apartment Rental₹18.06
NEXA — Price Hike₹33.89
Coworking — Volume Phase₹37.00
NEXA — First Campaign (before optimization)₹105.95
Process

How every campaign gets built.

Research
Audience Analysis
Creative Testing
Launch
Optimization
Scaling
Results
Campaign Highlights

What these campaigns prove.

Reduced automotive cost per lead from ₹105.95 to ₹15.47 through systematic iteration
Hit ₹13.53 per lead in real estate — with full funnel tracking to closure
Diagnosed a lead-quality problem and deliberately traded volume for qualified inquiries
Built a CRM workflow handling 450+ leads a month across Meta, OLX and referrals
Managed self-funded and commission-based budgets — my own money on the line
Generated 244,000+ impressions across three ad accounts and three industries

Need results like these?
Let's build your next campaign.

Performance marketing for lead generation — Meta & Google Ads.

Campaign screenshot, full size